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Paul Ricard

This season the Red Bull Racing F1 team has been putting on the shows at the World Series by Renault meetings, and the energy drinks company went the whole hog in the field of promotion on the Paul Ricard circuit at Le Castellet.

Red Bull set the scene with its traditional DJ lorry in the village, not far from the range of the Renault R.S Red Bull Racing Limited Editions – Twingo, Clio and Mégane. Many visitors flocked to see the three cars, which then took to the track for the shooting of a clip by Red Bull. This film features the Red Bull-Renault RB6, Red Bull drivers Jean-Eric Vergne (F1) and Antonio Felix da Costa (FR 3.5) as well as the drivers of the Renault Sport Show and Julien Dupont, a Red Bull athlete, master in the art of freestyle trials. On his motor bike before going on to four wheels he said it was a real pleasure for him to change machines! “I didn’t go too quickly at the start and then I upped the pace,” he smiled after doing a lap of the Var circuit.

Three winners of the game organized on Facebook by Red Bull France and Renault Sport were also present on this occasion. After enjoying a visit to the whole Red Bull facilities at the World Series by Renault, they also dropped in on the Red Bull Racing F1 pit and were given expert explanations on the workings of the RB6, the 2010 F1 World Championship winning car. They then went on to the track to take part in the VIP Hot Laps in a Mégane R.S driven by members of the Renault Sport Show team.

The Red Bull Wings didn’t forget anybody, and at the start of the meeting they handed out cans of the famous energy drink with its new cranberry and myrtle flavours. Red Bull France bent over backwards at the Paul Ricard circuit to reinforce its presence at the meetings.

Official Renault Sport Press Release.

Posted: 03 October 2012
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